Unique boutique
Resale Shop
Case Study
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Overview
Unique boutique is a resale shop in which you can visit in person to find unique items.
Role
Product Designer
User Research
Prototyping and Testing
Tools
Figma
Project Timeline
Research analysis: 20 hours
Information architecture: 3 hours
Sketches and Wireframes: 6 hours
User Flows: 2 hours
UI Design: 8 hours
Prototype and User testing: 25 hours
Iteration and Case study for portfolio: 4 hours
Research
PROBLEM:
They do not need a website that sells items, though
they do need and want a website that helps them get discovered by
other people.
Research Goals
Understand the store more and what they want to achieve
Help understand the target audience for the resale store and help
them reach more people.
Objective
Create a responsive web design for this company so that people will be able to find them more easier online.
User Interviews
I have conducted user interviews to gather insight of how users would navigate through the resale store and what they are looking for.



Mood Board
A mood board helps gather how to visually show the feelings and values that will help guide the design process to the final product.

HMW
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How's the competition?
Competitive analysis helps me gain insights on other companies out to help strengthen the end results for the website I am making.

Task flow
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Style Tile
Creating a style tile helps me as a designer to stay consistent throughout the design process.

UI Components Library
Creating a UI component library I find to be very useful as a designer when staying consistent with the design theme throughout the website.

LoFi/MidFi Wireframes
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